Believe it or not, you can make money on Twitter.
In fact, Twitter receives more than 2 billion search queries per day.
So, if you’re not using Twitter as a part of your money-making strategy – it might be time to consider doing so now.
You could ultimately use Twitter as a side hustle income, or if you create a well-known and established Twitter brand, you could make it your full-time career, like Kris Sanchez did at 25 (he earned $500,000 per year from his Twitter account, pictured below).
I’m not saying that you’ll be making $500,000 from your Twitter account by the time you finish this guide, but I can help start you off on your money-making journey with this basic beginner’s guide.
4 Steps to Take Before Monetizing your Account
Before you even think about making money from your Twitter account, first you have to take some steps to ensure your money-making journey will be a success.
From my time on Twitter, I’ve experienced that you can’t expect to make money if:
- You don’t have an audience base
- You aren’t trusted among your followers
First, I’ll show you how to make the perfect Twitter profile.
Then, I’ll show you 5 different strategies to monetize your Twitter account.
Sneak Peek: Recommended Twitter Tools
The Blueprint to Build a 6-Figure Twitter Business 👇
1. Stand-Out From the Crowd: Design your Twitter Profile
Before you even start building an audience base, you want to make sure you are presentable.
Just as if you were introducing yourself in the real world to real people, you want to make sure you appear buttoned-up, professional, and personable.
That’s where your profile comes into play.
There are several things you want to pay close attention to as you craft your profile:
- Select a high-quality profile picture
- Include your website URL (if you have one)
- Carefully word your BIO (160 character maximum)
- Develop an easy-to-remember Twitter handle & name
- Design a clean and professional profile background picture
Pro Tip:Your background banner is basically your advertising box. Use it to show off your accomplishments.
One thing I’ve noticed is that the more aesthetically pleasing your profile, the more likely you’ll have people reading about what it is that you advertise.
The next section is your Twitter handle (using the @ mention) and your Twitter name.
If you want to make a sale on your profile, then you probably don’t want to have a Twitter name or handle like @qwerty123.
Make your name appealing – and add an emoji after your Twitter name if you want.
Check out some thoughts behind my Twitter name and Twitter handle:
- My Twitter handle is short and to the point
- My Twitter name is in line with my website – I’m easily identifiable
- My stack of cash emojis helps people identify I have something to do with money
Next, carefully word your BIO.
Here are some tips I used:
- Be direct
- Be personable
- Be professional
With my BIO, you can tell the following:
- My name
- What I do
- My Credibility
- How you can benefit from my services
And the last part I want you to focus on is linking to your website, product, affiliate link, etc.
Twitter has a spot for your “location” on your profile.
Instead of sharing my location (Miami, USA), I decided to add something a little more creative as my location and connect it with my website title.
Once again, you immediately understand that my website will be about building wealth.
How long did it take me to design and adjust my finished Twitter profile?
It probably took me 6 months to figure out what works and what doesn’t work.
Pro Tip:While I did not hire a graphics designer, you can certainly find someone on Twitter or online and have them design your Twitter profile for you if you prefer.
The software I use to design my graphics is Canva Pro.
Trust me, it’s going to take some time to design the “perfect” Twitter profile, and chances are, you’ll constantly be making edits and changes (just like me).
2. Create Consistent Content that Adds Value
The next step is probably the hardest: Creating consistent content.
The keyword is consistent.
You can create amazing content, and even have your tweet go viral, but if you are not consistently adding content, then you’ll probably lose traction on Twitter. Fast.
Pro Tip:If you want to be successful on Twitter, you’ll have to create content every day (I post between 1 to 3 tweets daily).
As you can tell, Twitter can easily become a full-time job, if you are trying to build up your audience.
Here are my rules:
- If you want to build an audience, you have to add value
- To add value to your audience, you have to create content
How can you create consistent, valuable content?
With my secret weapon: Create 24/7.
Below are the statistics of my monthly gained followers since I took the create 24/7 course:
If you truly commit to the content-building strategies within the course then you’ll notice your Twitter audience grow.
The Bottom Line:
If you want to build your credibility with your audience, then you have to provide valuable content.
3. Engage with your Audience
Now that you have established:
- A killer Twitter profile
- A solid plan to create consistent content
It’s time to begin connecting and engaging with your Twitter audience.
I am a HUGE advocate for engaging and connecting with your audience – on as many levels as possible.
- Direct Messages
- Comment on others’ posts
- Reply to comments on your posts
- Ask genuine questions to get to know your audience
By showing that you are genuinely interested and by showing that you care about them, your audience will slowly trust you.
Keep the conversation going.
Building trust is a slow process – it takes a lot of time.
That’s why, to be successful in selling products, for instance, on platforms like Twitter, it will likely take some time (at minimum several months) before your reputation and trust have been built up with your followers.
4. Build Relationships with “Mentor” Accounts
The next and last step to building your Twitter account before monetizing it is to build relationships with accounts that I call “mentor accounts.”
Mentor Account Defined:Twitter mentor accounts are those with more followers and more success than you currently. However, mentor accounts are also those that help you out and help you grow.
When I started taking Twitter seriously, I classified Twitter mentor accounts into 3 categories:
Here’s what I mean by these classifications:
|Twitter Account Sizes|
|Small||1,000 to 5,000|
|Medium||5,000 to 10,000|
Now some may argue that “large” sized accounts should be more around the 100,000+ follower range – but think about it:
If you want to connect with a Twitter account and learn from them, chances are, a 100,000+ sized Twitter account won’t have the time or won’t take the time to connect with you personally.
Learn from your mentor accounts by asking questions.
Some questions could include:
- What made you start your Twitter journey?
- How do you best interact with your audience?
- What are some Twitter obstacles you’ve run into?
- What’s a trick to staying consistent and motivated?
I’ve been in touch with some accounts that are close to 400,000, and these guys do take time to chat with me.
However, it took months to build that relationship up, because I had to find a way to stand out from the other 400,000 followers.
How do I connect with larger “mentor” accounts?
I message them.
Pro Tip:Relationships are built in your inbox. Use your direct messages wisely.
Your Twitter platform is one thing.
Your direct messages have a completely different – and arguably more effective – power by building lasting relationships.